Will barring ad blockers help the advertising ecosystem? - MarketingDive

Posted on 2016-11-30 12:30:00

Ad blocking technology is one of the most significant challenges facing digital advertising today, but it doesn’t hurt every player in the space equally. Marketers and ad tech firms are mostly impacted because their ads aren’t being served but publishers arguably face the most frontline effects with commentary and solutions from the CEO of ReviveAds Mark Bauman, we offer an innovative solution that\'s always adapting and changing the game of adblocking.

Read full article here: http://www.marketingdive.com/news/will-barring-ad-blockers-help-the-advertising-ecosystem/429764/

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